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Both Motorola's and Zebra's channel partner programs were developed based on the belief that the channel partner's expertise and offerings, combined with our technology and support, present a winning combination to deliver solutions to our customers.
A key goal is to align Motorola and Zebra with channel partners who have industry and technical expertise in the markets that we serve. To this end, our programs are designed to attract and support channel partners with expertise in different technologies and markets.
Partner programs offer several benefits:
- Access to world-class technical support for both pre and post sale
- Premier marketing programs
- Product sales and technical training
- Personnel certification
- Access to a broad portfolio of products and solutions
Zebra PartnersFirst Program


Creating Opportunities for Business Growth
A framework for business growth, the award-winning PartnersFirst® Program is a suite of programs tailored to help our partners enhance the end-value of Zebra products and increase customer satisfaction. There are PartnersFirst Programs for a wide range of organizational types— from valued- added resellers and consultants to technology vendors and independent software companies. And each is designed to create opportunities for business growth by helping members add value to their product or service and better serve end customers.
Encouraging Collaboration, Cooperation and Enhancing Capabilities
Zebra's PartnersFirst Program offers several benefits:
- A network of resources that PartnersFirst members can tap to create optimal customer value, broaden their reach and expand their capabilities without adding costly infrastructure
- VARs get access to marketing training and technical assistance
- Enables Zebra and technology partners to work together to develop better solutions and gain market share
- Creates opportunities for members to dynamically partner with organizations whose products, industry expertise, skill sets, geographic location or other capabilities are mutually beneficial
If your company is interested in participating in one of Zebra's PartnersFirst Programs, please click here to review our general partner requirements and see if your organization aligns with one of these programs.
Motorola's PartnerSelect Program
Bringing the powerful benefits of enterprise mobility to companies around the world is a team effort. By combining our technology, innovation and expertise with that of our PartnerSelect members, the Motorola Enterprise Mobility business is enabling companies in a multitude of industries to succeed like never before, thanks to innovative solutions that offer seamless connectivity from the shop floor to the corner office.
The Motorola PartnerSelect Program is the foundation that makes this vital collaboration possible. In addition, the PartnerSelect Program is one of just 64 programs to win a "Gold Star" designation for overall program excellence in this year's VARBusiness Partner Programs Guide. This award-winning channel program is structured to support the needs of different partner business models, build closer relationships between Motorola and its enterprise mobility channel, and facilitate customer-focused end-to-end solutions. Most importantly, the program delivers a measurable business proposition to partners and resellers by creating significant revenue opportunities, driving and accelerating sales, and reducing expenses.
PartnerSelect Program, offers our partners a variety of levels to choose from and you can take advantage leading edge tools and resources to profitably build and differentiate your business:
- Authorized Resellers
- Solution Partners/Premier Solution Partners
- Business Partners/Premier Business Partners
- Independent Software Vendors/Premier Independent Software Vendors
- Value-Added Distributors
- Direct Marketers (DMRs)
- Government Resellers
Some of the world class resources available to our partners include: access to the Motorola Enterprise Mobility product portfolio, training and certification programs, marketing tools, business development support, web sites, leasing options, and service and support pograms.
Rely on the PartnerSelect Program to get to market faster and more profitably and build the sales volume that sustains long-term success.